RM
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The Master Book

The Master Book chronicles my graduate degree program, Master of Professional Studies in Branding at the School of Visual Arts (SVA) in which I examined the relationship between design and strategy, and the power of design thinking as a way to combine creative skills with the problem-solving and decision-making processes of design and business. The book offers a summary of each course by its respective instructor, and a synopsis of the most relevant projects and brands studied that lead me to successfully achieve the learning objectives of the program.

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